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Brand Maximisation™ in action
Request your free brand maximisation™ audit
Share your brand guidelines with us and we’ll show you how you could uncover new untapped potential with the brand you already have
Brand Maximisation™ in action
Share your brand guidelines with us and we’ll show you how you could uncover new untapped potential with the brand you already have
If you have a project in mind please get in touch. We’re always happy to chat.
Request your free brand maximisation™ audit
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We helped BOXXER evolve its brand to match its ambition to become the next big name in boxing entertainment.
Headed by Britain’s youngest boxing promoter, BOXXER is the fastest-growing promotional company in the UK. Its unique 8-man tournament format, with bouts and a winner crowned in one epic night, is designed to engage a new generation of boxing fans.
Updated BOXXER monogram with a more balanced, contemporary design
New logotype, colour palette and visual language for millennial appeal
Brand repositioning ready for major broadcast exposure
BOXXER had big ambitions - to be the future of boxing. But its identity wasn’t quite ready. They needed a bold, modernised look to match their disruptive format and connect with a younger, entertainment-savvy audience.
Working closely with the team during the first Covid-19 lockdown, we reimagined BOXXER’s brand. From a refined monogram to a confident visual system, we positioned them as a serious player on the boxing stage. The refreshed identity made its debut on BT Sport and ITV4 in autumn 2020, ensuring BOXXER entered the post-lockdown arena looking ready for prime time.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Quisque metus ex, suscipit eu non, dictum in tortor.Jane Smith Job title, Boxxer
Want to evolve your brand without starting over? Let’s talk.